You just left a killer networking event. It seemed like you could help everyone you met and visa versa. The exchange of ideas and contacts happened for you tonight. As you are driving home you are making mental notes as to who you need to follow up with in the morning. Jeez, you must have spoken to about fifteen people at great length. Are you remembering everything you said you were going to do? Probably not. So what do you do? Drop it? Wait for them to contact you? Nope. Chances are, you just lost a lead to a really big deal.
Do you really want to take that chance?
Here’s the deal. Your reputation is on the line. If you want to develop the reputation that you are forgetful or fail to follow up, will you continue to be recommended by your piers? Develop some sot of system that helps you remember and works for you. At networking events, I have seen people make notes on the back of business cards, carry a small note pad or even use their smart phone to record a voice memo. Find something that works for you and make it part of your routine. Because if you say you’ll follow up, do it. Your network will appreciate you for it.