About Greg Hyer:
Greg Hyer is the owner of Hyer, an agency that provides digital marketing and social selling training to individuals and B2B sales and marketing teams. He provides online training, workshops and team training services. Greg is also an instructor at NC State Technology Training Solutions, where he offers classroom training to working professionals that want to learn more about Google Analytics, B2B email marketing, eCommerce email marketing, LinkedIn and Twitter advertising and Social Selling with LinkedIn.
Greg has worked with a number of sales and marketing organizations including, KnowledgeTree, iContact, and XRS. He as also worked with retailers Office Depot and Best Buy where he was part of a number of marketing pilot programs including Best Buy for Business and Geek Squad.
In 2009 Greg and Martin Brossman started Linking into Sales to offer social selling and digital marketing training for B2B sales professionals. In 2010, Greg and Martin co-authored “Linking Into Sales – Using LinkedIn to Support the Sales Cycle” which shows sales professionals how to develop their LinkedIn profile and using it to engage with prospects. They produce the Linking into Sales Social Selling Podcast, a podcast for sales and marketing professionals that use social media to support the sales cycle. We discuss topics that impact sales teams and introduce online tools and strategies to help them become better sales and marketing professionals. The podcast is free and available on iTunes, Stitcher Radio, YouTube and directly from their website.
Greg founded the online local professional community, Linking the Triangle, which grew to more than 17,000 members before it was acquired in 2015. Founded in 2008, Linking the Triangle was established because there was a lack of continuity in the professional networking environment around the Triangle. For more that 7 years, Greg has helped lower the barriers to get people talking and do business together.