Have a favorite author? You may find them on Google Plus. Below is a list of authors that have written books related to marketing in today’s digital economy. As you visit their profiles, take a look at what they have shared. If you like what you see, add them to one of your Google+ circles. Chances are, these authors will have more to share that goes beyond the book they have written.

 Seth Godin Seth Godin: https://plus.google.com/106497949182730964838/

Seth has written over a dozen books including “Tribes“, “Lynchpin” and his latest “Poke the Box.” Seth is not currently posting on Google+ but I’d still circle him just in case he does start.
Robert Scoble
Robert has been a very vocal member of Google+. His usage has helped the Google+ Team strengthen the activity stream options. Robert co-authored the 2006 book “Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers.” He also is an avid blogger.
 Jeff Jarvis
Jeff is the author of “What Would Google Do” and “Public Parts: How Sharing in the Digital Age Improves the Way we Work and Live.” He is a professor at the CUNY Graduate School of Journalism and a regular guest on the “This Week in Google” netcast with Leo Laporte of TWiT.tv.
Chris Brogan Chris Brogan: https://plus.google.com/118320665823821681206
Chris has authored two books; “Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust” and “Social Media 101: Tactics and Tips to Develop Your Business Online.” He is also a professional blogger and entrepreneur. Chris has been an influence for many new media marketers.
John Jantsch John Jantsch: https://plus.google.com/103952215474318614668
John authored “Duct Tape Marketing” and his latest, “The Referral Engine.” His books are great guides for small business owners that take on their own marketing.
Joel Comm Joel Comm: https://plus.google.com/102298718421596692551
Joel is the king of affiliate marketing. He has taken his own personal experience and put into several books including “The AdSense Code” and “KaChing.” He has also authored a number of ebooks and a book for those looking to master Twitter, “Twitter Power 2.0.”
Guy Kawasaki Guy Kawasaki: https://plus.google.com/112374836634096795698
Guy is probably best known for his relationship to Apple. You can learn more about this in his book “The Apply Way.” Most recently he has written several books such as “Creating Customer Evangelists,” “How to Drive your Competition Crazy” and his latest, “Enchantment.
Brian Solis Brian Solishttps://plus.google.com/107896527414017792767
Brian is a thought leader of PR in a digital world. He first wrote “Putting the Public back into Public Relations” and followed it up with “Engage – A Complete Guide for Brand and Businesses to Build, Cultivate, and Measure Success on the New Web.” Later in 2011, Bryan will be releasing his latest project “The End of Business as Usual.
Gary Vaynerchuk Gary Vaynerchukhttps://plus.google.com/111310990991240556038
Gary is a huge success story. His example of taking a small business into the digital marketing 2.0 world and never giving up on what you are passionate about is one to follow. To help you know the story he has written “Crush It” and “The Thank You Economy.” Don’t forget to check out his wine books and YouTube channel to see his approach applied.
Ann Handley Ann Handleyhttps://plus.google.com/115918125306643310533/
Ann co-wrote “Content Rules – How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)” with C.C. Chapman and David Meerman Scott. Currently, Ann is the Chief Content Officer of MarketingProfs.
C.C. Chapman C.C. Chapmanhttps://plus.google.com/106434073353360803681
C.C co-wrote “Content Rules – How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)” with Ann Handley and David Meerman Scott. C.C. is also a speaker and an entrepreneur having started a marketing firm which was later acquired.
David Meerman Scott David Meerman Scotthttps://plus.google.com/112026058728255591897
David has written a number of PR and Marketing books including “The New Rules of Marketing and PR,” “Real-Time Marketing and PR“, “Marketing Lessons of the Greatful Dead“, and “World Wide Rave.” David is also a marketing and leadership speaker and speaks at a number of conferences across the country.
Charlene Li Charlene Lihttps://plus.google.com/107222163924838615114/
Charlene is the founder of the Altimeter Group, a research-based advisory firm. She authored the popular book “Groundswell – Winning in a World Transformed by Social Technologies” as well as “Marketing in a Groundswell” and her latest “Open Leasership – How Social Technology Can Transform the Way you Lead.”
Tara Hunt Tara Hunthttps://plus.google.com/107519026002586025827/
Tara wrote “The Whuffie Factor Using the Power of Social Networks to Grow your Business” and it’s follow up, “The Power of Social Networking – Using the Whuffie Factor to Build your Business.”  Tara defines Whuffie as a social currency, a form of “money” that you earn but establishing connections and helping others build their business.

About Greg Hyer

Greg Hyer is a digital marketing and social selling strategist and instructor.


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