Macbook on a desk

How Video Email Marketing Will Go Mainstream

Is this the right approach to video email marketing?   Recently, I’ve become more curious about the video email marketing landscape. I know there are services out there that offer video email marketing but why am I not receiving email ...
Thumbs down to social media killing email

Why Today’s Social Networks Will Not Kill Email

If today’s social networks won’t kill email, what will? How many times have you heard someone say social networks will eventually replace email as a communications tool and marketing channel? When I hear this I think to myself, “How in ...
LinkedIn is Killing “Answers”

LinkedIn is Killing “Answers”

LinkedIn Points Users to Groups, Polls and Influencers for Answers On the heels of the removal of LinkedIn 3rd party applications like SlideShare, WordPress, BlogLink, TripIt and others, LinkedIn, a professional social network with over 200 million users worldwide, is ...
Email Marketing - Man typing on Mac

3 Things to do Before You Start Email Marketing for Business

Email marketing is one of the most effective and inexpensive digital marketing techniques available to businesses today. It has one of the highest returns on investment (ROI) in the marketing arsenal. According to the Direct Marketing Association in 2010, email marketing ...
14 Top Marketing Authors to Follow on Google+

14 Top Marketing Authors to Follow on Google+

Have a favorite author? You may find them on Google Plus. Below is a list of authors that have written books related to marketing in today’s digital economy. As you visit their profiles, take a look at what they have ...